Great Common Sense on Content Marketing from Biznology.com

One of the great keys to success in content marketing is knowing your audience. Here are a few tips to help you get past name, rank and serial number to more telling insights. In last month’s column, we talked about the basics of content marketing. Over the course of the next few months, I’d like to dive into the basics in more detail. We’ll start with your audience and getting to know them.

via www.biznology.com